Undercover Shoppers Find It Increasingly Difficult for Children to Buy M-Rated Games
Results Show Need for Continued Improvement by Movie, Music, and Some Game Retailers
I read this report by the FTC with interest. It supports my general argument that it should be up to parents to enforce age ratings and pressure retailers to do the same, voting with their dollars as they do so. I expect many retailers will continue to improve. Those that don’t will be all the easier for parents to keep their kids from frequenting.
Quoting the report:
The Federal Trade Commission today released the results of its latest nationwide undercover shop of movie theaters and movie, music, and video game retailers. The FTC conducted a survey with 13-to-16-year-old undercover shoppers to collect data about the extent to which retailers prevent unaccompanied children from buying tickets to R-rated movies, R-rated DVDs, Unrated DVDs of movies that were R-rated in theaters, M-rated video games, and music CDs labeled with a Parental Advisory Label – “PAL” – for explicit content.
The survey found that 20% of underage teenage shoppers were able to buy M-rated video games, a major improvement from all prior surveys, and down from 42% in 2006. While CD and DVD retailers demonstrated some improvement since the 2006 survey, roughly half of the undercover shoppers still were able to purchase R-rated and Unrated movie DVDs and PAL music CDs. The fact that so many children were able to purchase Unrated movie DVDs – some of which contain content that, if rated, might result in an NC-17 rating – indicates that retailers need to re-double their efforts in this area. Although movie theaters have improved since the 2000 shop, they still sold R-rated movie tickets to unaccompanied children 35% of the time, demonstrating no statistically significant improvement in ratings enforcement since 2003.
More to read at the report site itself.
Tags: censorship, free-speech, game-ratings, games-as-art, harmful-games, kids, parental-consent, Parenting, Politics
